Admirable References

I try to consume a broad spectrum of content across different domains in an attempt to keep up with ongoing changes. My method of centralizing these curated resources however is admittedly haphazard, between playlists on YouTube, saves on Linkedin, bookmarks on X/Twitter/Tiktok, notes on Readwise/Keep/etc.

I’ll collect the best of the best here as a reference for myself and others. The list will vary between individual pieces of content, series’ and thought leaders I admire in a given domain. This is by no means exhaustive!

As the list grows, I’ll do my best to split sections out to new pages. If you have questions or just want to jam on a certain topic – hit me up!

Side note: The below are my favorites besides from the obvious Build AI-First.

Artificial Intelligence

  • Basic AI concepts and application: The conspiracy to make AI seem harder than it is! By Gustav Söderström @ Spotify – Video

Artificial Intelligence – Application within Marketing

  • AI in Paid Social Marketing – Blog

Founders and Co-founders

Growth – General

  • Reforge programs I vouch for
    • Retention + Engagement
    • Marketing Strategy
    • Growth Leadership
  • Starting with things that don’t scale
    • How Intercom got it’s first customers – Blog

Growth – SEO

  • Choosing keywords and on-page optimization 101 – thread

Growth – Product Led Growth

  • Concentrating on the product being the growth engine pre-marketing, with the entire company being the “growth team”, continuously running experiments – Mark Zuckerberg @ Meta w/ Sam Altman – Transcript, Full Video, Summary

Growth – Establishing a Target Market

  • Frameworks for capturing a small piece of a large pie, and avoid competition – Peter Thiel @ Stanford, via YC – Full Video, Summary

Managing People

  • Making everyone responsible for one thing that they get measured on. You can’t compete against a person with a singular focus. Brings clarity and focus particularly at the early stage, but also avoids competition within larger organizations. – Peter Thiel @ Zero To One – Book – Chapter 10, Summary. Jeff Besos used a similar setup of “single threaded leadership”, making product owners down to ICs all responsible for a single thing (product success to individual function) – Podcast around 10:30

Product Management

Work-life Balance

  • Jamie Dimon @ JPMorgan Chase – Interview at HBS going through working smart, avoiding frenzy, and being intentional about making time for the important elements in life.